S D COLLEGE OF MANAGMENT STUDIES

MARKETING MANAGEMENT

PAPER CODE: M.B.A-016	PAPER ID: 7106

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. Distinguish the term Market and Marketing? How Marketing is useful to present society
2. Present day marketing is consumer oriented? Explain its objectives.
3. Differentiate between marketing and selling?
4. Explain the benefits by segmentation with its limitations.
5. Write a note on importance of consumer behavior for a business firm.
6. Write a note on importance of consumer behavior for a business firm.
7. What do you understand by a product? Explain the significance of product planning.
8. What do you mean by retailing? Give some example of retail outlets with their types.
9. "All advertising is a social waste" critically examine this statement.
10. What do you understand by sales Promotion? Explain its Significance.

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Write an essay on evaluation of marketing.
2. Briefly discuss the important elements of Promotion mix.
3. What is P.L.C? Explain its various stages and the strategies often used during each stage.
4. Explain the penetration Pricing? How does it differ from skimming the cream pricing policy?
5. Write short notes on any four.
I. C.R.M.
II. International Marketing.
III. Rural Marketing.
IV. Electronic Marketing (B2C, B2B, C2C)
V. Marketing of Services.

Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. Explain marketing philosophies or concept that has evolved in marketing.
OR
What are various environmental forces which influence marketing environment? Discuss.

2. What is meant by market segmentation? What are the bases of market segmentation?
OR
What are various stages of consumer decision making? Discuss.

3. What do you mean by Product development? What are the stages in the process of developing a new product?
OR
If you were the marketing manager of a cellular phone company, what steps would you take to diffuse a new product in the Indian Market?

4. "Effective communication is the essence of Promotion." Discuss the statement in the light of the importance of Promotion in marketing.
OR
Explain the steps in the personal selling process. What is the significance of relationship marketing?

5. Explain the process of Advertising, Name the various Advertising Media. Discuss their advantages and disadvantages.
OR
What do understand from Direct Marketing? Write down some form of direct marketing. With electronic marketing concepts.

Communication for Management

Human Values and Professional Ethics - MBA I Sem.

Working Capital Management - MBA III Sem.

Industrial Relation & Labor Enactment - MBA III Sem.

Management information system - MBA III Sem.

ORGANIZATION BEHAVIOUR - MBA I Sem.

PERSONAL GROWTH TRAINING AND DEVELOPMENT - MBA III Sem.

MARKETING RESEARCH - MBA III Sem.

STRATEGIC MANAGEMENT - MBA III Sem.

BUSINESS STATISTICS - MBA I Sem.

DATABASE MANAGEMENT SYSTEM MCA-3rd Sem

PAPER CODE: M.C.A-313	PAPER ID:

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. What is foreign Key?
2. Differentiate between instance and schema?
3. What is data dictionary?
4. Who are sophisticated users?
5. What is difference between horizontal and vertical fragmentations?
6. What do you mean by attribute?
7. Explain Fragmentation transparency, replication transparency?
8. What is time stamp?
9. What is the difference between exclusive lock and shared lock?
10. What is view?

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. What is database model? Discuss various types of database model in brief ?
2. What is difference between a specialization and generalization?
3. What is BCNF? How is it stronger normal from than 3NF?
4. Consider the following two sets of FDs:
F = {A -> C, AC -> D, E -> AD, E -> H} and G = {A -> CD, E -> AH}. Check whether they are equivalent?
5. What are the ACID properties of a transaction? How are these useful?

Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. What is serializability? Explain the view serializability in detail?
OR
Explain the two phase locking technique? How does two phase locking techniques guarantee serializability?

2. What do you understand by recovery? Explain the UNDO/REDO and the UNDO/NO-REDO algorithms for recovery?
OR
Write the short note of recovery form deadlock?

3. Write down the advantage of DBMS over file system?
OR
Construct an E-R model for a Car Insurance Company whose Customers own one or more Cars each. Each Car has associated with it Zero to any no of recorded incidents?

4. Explain by example following operation:
Join, Union, Minus, Update, Insert
OR
Multiple granularity and multiversion schemes.

5. What is multivalued dependency? Define and explain fourth normal form?
OR
Employee (emp_id, emp_name, emp_street, emp_city) works (emp_id, company_id, salary) located_in (company_code, company_name, company_city)
Write queries in relational algebra:-
(i) Find the names of all employees who work for a company located at "Delhi"
(ii) Find the names of the employees who work for the company located at city in which they live.
(iii) Find the names of the employee who work in company "TCS".

Human Values and Professional Ethics - MCA I sem

Computer Concepts and Programming in C - MCA I Sem.

Professional Communication - MCA I Sem.

ACCOUNTING AND FINANCIAL ANALYSIS - MCA I Sem.

ORGANIZATION BEHAVIOUR - MCA I Sem.

PAPER CODE: M.B.A-018	PAPER ID: 7108

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. What is report writing?
2. What is teleconferencing?
3. Explain about the seminar and workshops ?
4. What is Kinesics?
5. What is internet and intranet?
6. Difference between Oral and Written Communication?
7. What is a memo?
8. What is paralanguage?
9. What is horizontal or peer group?
10. What is a notice?

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Explain about the 7C’s of Communication?
2. What are the barriers to communication briefly explain about any three. Identify the barriers that lead to miscommunication in the scene described below. How can the manager over come this barrier. "I called for a meeting with the supervisors. But none turned up …………………….. nobody pays attention to me in this place …………………….. it’d be batter to quit".
3. You are the marketing manager of a computer manufacturing company. Prepare a report to the managing director for decline in sales.
4. Why is the informal channel called "the Grapevine"? Write a note on how a manager can effectively control the grapevine.
5. What are the essential elements of presentation? How an effective presentation be designed?

Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. In business communication courtesy and clarity are as important as conciseness and completeness. Discuss.
OR
"The single most significant characteristic of the human race is the ability to communication". Discuss.

2. Often it is difficult to know where to begin when you are preparing a presentation. What do you think is the first thing you should consider and why?
OR
What is a case method of learning? Explain about the different types of cases and steps of overcoming them?

3. Write a refusal letter to an organization where you have appeared for an interview and you have been short listed to join the job.
OR
Write a complaint letter to the executive engineer BSNL regarding the poor functioning of the broadband internet service provided to your hostel.

4. What are the various steps in the communication cycle? Explain in brief.
OR
Write a note on the need and importance of business communication.

5. Differentiate between presentations and interviews. What is common in both?
OR
Why do we need meeting? What are the necessary steps to be taken before calling a meeting?

PAPER CODE: AUC 001	PAPER ID:

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. Explain the terms Sanyam and Svasthya.
2. Explain Animal consciousness and Human Consciousness.
3. Differentiate between Sukha and Suvidha.
4. What is meant by Prosperity. Differentiate the terms SVDD, SSDD, SSSS in the context of Prosperity.
5. What is Value Education.?
6. Define Self Exploration.
7. Explain the terms Trust and Respect.
8. What do you mean by Right Utilization?
9. 'I is the seer, Doer and Enjoyer'. Explain.
10. 'Values ensure Ethics'. Explain.

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Explain the concept of Natural Acceptance. How it helps in bringing harmony at all the levels.
2. Explain Human beings As a co-existence of Self and Body.
3. What do you mean by Undivided Society or Akhanda Samaja. What steps can be taken to move towards.
4. "Other than human order, the other three orders are mutually fulfilling to each other". Explain with examples.
5. What are the four orders in nature? Briefly explain them.

Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. What is the concept of self exploration? Discuss its process in detail.
OR
What are the two basic aspirations of human beings. Discuss the program to fulfil these two basic aspirations.

2. Write a detailed notes on the activities of I. Explain the effect of disharmony at individual level.
OR
Are Sukh and Suvidha the same? Support your answer with suitable explanation.

3. How is trust the foundation value of relationships? What are the two elements of trust and how it can be achieved?
OR
Critically examine the state of society today in terms of fulfilment of comprehensive uman goal.

4. Show how Avartansheel process of production ensures the mutual fulfillment among the four orders of nature.
OR
"Existence = Nature submerged in space" Elaborate this point.

5. Critically examine the issues in professional ethics in current scenario. List any five unethical practices in professions today and the methods to curb them.
OR
What do you mean by holistic management model? List down a few specific characteristics of such a model.

PAPER CODE: HR-02	PAPER ID: 7122

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
a) Strike.
b) Industrial Relation.
c) Industrial Peace.
d) Grievance.
e) Arbitrator.
f) ILO.
g) Lockout.
h) Mis Conduct.
i) Conciliation Officer.
j) Retrenchment.

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Explain the compilation of compensation of Disablement under workers compensation Act?
2. Explain the Industrial Dimension of IR?
3. Discuss the Reasons for failure of trade unions in India?
4. State the objectives of ESI Act?
5. Discuss the changing paradigm of Industrial Relation?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. "Trade Union plays important role in maintaining Industrial Relation" Elucidate?
OR
Explain the various problems of trade union in India?

2. Explain the mechanism for settlement of Industrial Dispute under I.D. Act?
OR
State the important provisions related to Health, safely & welfare under factories Act?

3. State the various labor problems?
OR
Discuss the various methods of workers participation in Management?

4. "Industrial Relation is a process of maintaining & developing Healthy & Harmonious climate." Discuss?
OR
Describe the concept of IR with its objectives & Nature?

5. Explain the various employment issues related to Technological change in IR?
OR
Explain the various Management Approaches to IR?

PAPER CODE: MBA 033	PAPER ID: 7119

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1 Describe the information needs of different organizational level.
2 Explain why information system are so important today.
3 List and discuss the attributes that add the values to the information.
4 Discuss the role of MIS at various level of decision making.
5 Discuss the concept of programmed and non programmed decision making.
6 What are the decision support system.
7 What are the expert system.
8 Define the term data and information.
9 Why does management need information.
10 Outline the function of decision support system.

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Define the term management Information and system and integrate the three to bring out the meaning of MIS?
2. Discuss Simon’s framework for understanding MIS.
3. Explain how the information requirement of a business organization are affected by the quality of its internal and external information.
4. Explain the concept of data processing system? Give a schematic diagram of a manual inventory information system?
5. What are important tools of system design and analysis? Discuss briefly mentioning their relative merits and demerits?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. Enlist the major component of the data communication system and describe in brief their functions.
OR
Discuss Zam’s information framework for understanding MIS?

2. Discuss the four categories of MIS?
OR
Explain Database and give characteristics of a good Database?

3. Discuss the block design of MIS for specific functional areas of management.
OR
What precaution would you take in designing a personal information system?

4. Explain how the information requirement of management are affected by
(a) Level of management
(b) Form and timing of information

5. Write short notes on following(any two).
(a) Expert system
(b) MIS vs T.P.S.
(c) Different management support in MIS development
(d)Database management system

PAPER CODE: MBA 014	PAPER ID: 7104

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1. Give the concept of Organization Behavior with definition.
2. Explain the concept of perception.
3. Define personality & give its nature.
4. Define learning and give its concept.
5. What is Motivation? Explain.
6. Give the concept of leadership & functions of a leader.
7. Explain the term 'Group Dynamics'.
8. Give differences between organizational power & politics.
9. Define organizational charge with its nature.
10. Define organizational culture, give its characteristics also.

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Explain the foundations of organization behavior?
2. What is attitude? Give its components & features?
3. Clearly differentiate between formal and informal group?
4. What is organizational conflict? Give its different types?
5. In detail give the attribution theory?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. In detail explain four Models of Organization Behavior?
OR
Is Organization Behavior 'A Science or an Art'. Justify with reasons?

2. Give the Freudian theory of personality?
OR
In detail explain the Big 5 model of personality?

3. Give difference between Maslow’s & Herrberg’s theory of motivation?
OR
Explain in detail the ‘Managerial Grid’ developed by Blake & Mouton.?

Explain why resistance to change occurs? Give steps to be taken to manage resistance.
OR
Give the ‘Kurt Lewin Theory of Change.’ Give its relevance in organizations respective?

5. Give the meaning of grievance & process of grievance handling with diagram?
OR
What is stress’ Give its courses & also suggest how stress can be managed?

Model Paper's

Categories

News

Events

PAPER CODE: HR-01	PAPER ID: 7121

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1. Clearly define personality?
2. What are the symbols of self?
3. Write a short note on personality traits?
4. Give 3 components of self concept?
5. Define learning?
6. Give difference between learning and Education?
7. Write a note on the vedantic concept of personality?
8. Who is a personologist? Give the role of a personologist?
9. Give the concept of Executive development in brief?
10. Explain in brief the concept of Transactional Analysis (T.A.)?

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Give the Freudian theory of personality?
2. Clearly differentiate between training & development?
3. Give the Johari Awareness Model used in Transactional Analysis?
4. Give clear difference between healthy and sick personality?
5. Explain in details the process of training?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. Explain in detail the determinants of personality?
OR
Why the study of personality is important in organisational perspective?

2. Enlist different factors that contribute to the development of a sick personality?
OR
Can personality sickness be cured? If yes, give different steps for it?

3. In detail give the classical conditioning theory of learning?
OR
Enumerate about the operant conditioning theory of learning?

4. Explain in detail different methods use for giving training to employees?
OR
In detail give the philosophy of training & components of any training programme?

5. Elaborate about the concept of 'persistence' in personality. What are different causes of persistence in personality?
OR
Should personality be moulded? If yes, why give reasons?

PAPER CODE: MK 02	PAPER ID: 7124

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1. Define Marketing Research?
2. Define Research Design?
3. What are Ex- Post facto Research?
4. What are Census Survey?
5. Define date and give its Classification?
6. Define Hypothesis?
7. What do you mean by Sampling and Sampling Procedures?
8. Give Limitations of Research?
9. Explain Exploratory Research Design?
10. Explain Cross Tabulation of Date?

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Give the Process of Marketing Research?
2. Give the importance of Research in Marketing Decision Making Process?
3. Give the different types of Research?
4. Give the difference between scientific and non scientific research?
5. Give null and alternative hypothesis and types of errors in hypothesis formation?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. Explain relationship of MR with other discipline?
OR
Explain Scope of MR in detail?

2. Explain Descriptive Research design in detail?
OR
Explain Experimental research design with suitable explain?

3. Give z-test and t-test for hypothesis testing how Chi-square test is used in hypothesis testing?

4. Explain how Sample Size 13 Calculated?
OR
Explain Analysis of Co-variance in detail?

5. Define Scaling and Likert Method for Attitude Measurement?
OR
Define Thurston scaling method for Attitude Measurement?

PAPER CODE: MBA 032	PAPER ID: 7118

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1. Define Policy?
2. Explain in Sheet Strategy?
3. Explain Strategic Management?
4. Define Strategic Implementation?
5. Define OLC?
6. Give Difference between objectives and goals?
7. Define SBUS?
8. Define Programs and Tactics?
9. Define is Levels of Strategy?
10. What is Vertical Integration?

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Give difference between strategy and policy?
2. Define different approaches of problem solving?
3. Discuss the impact of internet and e-commerce on strategic decision making?
4. Define value chair approach?
5. Explain in detail Resource based view approach?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. Define Industry Analysis in dalai?
OR
Define ETOP with any suitable example?

2. Critically Explain BCG Model?
OR
Explain in detail GE-9 Cell Matrix?

3. What M. Porter 5 Forces Model Explain?
OR
Explain Mc Kinsey 75 Model.

4. Explain any 3 Growth strategic with their advantage and disadvantage?
OR
Explain any 2 Retrenchment strategy with its advantage and disadvantage?

5. Any case study and your explanation should include:-
(i) Summary of study
(ii) Major Problem
(iii) Its solution (26 there is no questions asked)
(iv) 26 questions are there then answers of those questions

PAPER CODE: MCA 113	PAPER ID: 7303

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. Define an operating system.
2. Write a simple C program of addition.
3. Briefly explain character I/O.
4. Explain Data types.
5. Explain Numeric operators.
6. Explain calloc( ), malloc( ) function.
7. # include <'stdio.h'> int main( ) { int a=500,b=100,c; if(! a >= 400) b=300; c=200; printf(“b=%d c=%d \n”,b,c); return 0; } find the output of the following program.
8. main() { int i,sum1=0,sum2=0 for( i=1;i< 5;i++) sum1+ = i; i=1 while(i<5) { i++; sum2+=I; } printf(“%d %d \n”,i,sum1,sum2); }
9. What is Array?
10. What is Recursion?

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. What are the various data types used in C language? Also Write C program for factorial evaluation.
2. Write a C program to generate first n prime numbers. Explain difference between call by value and call by reference by suitable example.
3. What is pointer? Discuss the applications of pointers and list the advantages of them. Also write a program in C to sort an array of integers.
4. Describe different types of linked lists with examples. What is binary search? Explain Break and Continue control statements.
5. Write a program to reverse the rows of a matrix.

Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. How does a if-then else structure differ from switch structure. Explain with example.
OR
Write a program for Array multiplication.

2. Write a program in C to check whether the given string is palindrome or not.
OR
What is recursion? Explain by writing a suitable program in C. What are its advantages?

3. Write a program in C which will read a text and count all occurrences of a particular word.
OR
Write a program to count number of characters, words and lines in a given File and store the result in new file named out.txt.

4. Described different types of linked lists with examples.
OR
Write a program to display the total number of alphabets and numeric character in file.

5. Differentiate between if-else and switch case statement. Make a program using switch case statement to check a character whether it is vowel or consonant.
OR
Explain searching and sorting in detail with suitable examples.

PAPER CODE: MCA 111	PAPER ID: 7301

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

1. What is report writing?
2. What is technical proposal?
3. Explain about the steps of art of condensation?
4. What is Kinesics?
5. What is mass communication?
6. Difference between Technical and General Communication?
7. What is technical paper and project?
8. What is paralanguage?
9. What is horizontal or peer group?
10. What is oral communication?

Section-B
Medium Answer Questions	Marks (10*3=30)

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Briefly explain about various media and levels of communication?
2. What are the barriers to communication briefly explain about any three. Identify the Communication Barriers that describes each of the following situation.
(i) "Every time I have a meeting with Mr. Gupta, I end up disagreeing with him about a particular issue".
(ii) "It is quite tedious to manually work on the students” records, but I fear using the computer as it might corrupt all our data".
3. You are a bank Manager, write a report to the head office for decrease in customer deposits in the last financial year.
4. Explain how non-verbal communication adds to verbal communication?
5. Write essay on any two of the following:
(i) Man and Nature by J. Bronowski
(ii) The Aims of Science and Humanities by M.B.Prior
(iii) The Effect of Scientific Temper on Man by Bertrand Russell.


Section-C
Long Answer Questions	Marks (10*5=50)

(Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. In business communication courtesy and clarity are as important as conciseness and completeness. Discuss.
OR
Write essay on Science and Survival by A.J. Bahm.

2. Why is the informal channel called "the Grapevine"? Write a note on how a manager can effectively control the grapevine.
OR
Explain about the role of language as a tool to communication?

3. "The single most significant characteristic of the human race is the ability to communication". Discuss.
OR
Explain about the flow of communication in detail and also explain about its importance in detail?

4. You are running a woolen garments firm. Request the bank to provide you with an overdraft facility against your bank account.
OR
Explain in brief the various short term sources of working capital finance.

5. What are the various steps in the communication cycle? Explain in brief.
OR
Write a note on the need and importance of business communication.

PAPER CODE: MCA 115	PAPER ID: 7305

Section-A
Short Answer Questions	Marks (2*10=20)

(Answer are expected to be in 50-70 words)
Attempt all questions

Define:
1. Give the concept of Organization Behavior with definition.
2. Explain the concept of perception.
3. Define personality & give its nature.
4. Define learning and give its concept.
5. What is Motivation? Explain.
6. Give the concept of leadership & functions of a leader.
7. Explain the term 'Group Dynamics'.
8. Give differences between organizational power & politics.
9. Define organizational charge with its nature.
10. Define organizational culture, give its characteristics also.

Section-B
Medium Answer Questions	This section consists of 05 questions of 10 marks each and students have to attempt 3 out of 5 questions.

(Answer are expected to be in 100-200 words)
Attempt any three questions

1. Explain the foundations of organization behavior?
2. What is attitude? Give its components & features?
3. Clearly differentiate between formal and informal group?
4. What is organizational conflict? Give its different types?
5. In detail give the attribution theory?


Section-C
Long Answer Questions	Marks (10*5=50)

This section consists of 05 questions of 10 marks each. (Answer are expected to be in 300-500 words)
Attempt all Questions Each Question has internal Choice.

1. In detail explain four Models of Organization Behavior?
OR
Is Organization Behavior 'A Science or an Art'. Justify with reasons?

2. Give the Freudian theory of personality?
OR
In detail explain the Big 5 model of personality?

3. Give difference between Maslow’s & Herrberg’s theory of motivation?
OR
Explain in detail the ‘Managerial Grid’ developed by Blake & Mouton.?

Explain why resistance to change occurs? Give steps to be taken to manage resistance.
OR
Give the ‘Kurt Lewin Theory of Change.’ Give its relevance in organizations respective?

5. Give the meaning of grievance & process of grievance handling with diagram?
OR
What is stress’ Give its courses & also suggest how stress can be managed?